UPSTREAM HEROES

CTIC's Upstream Heroes campaign features success stories about farmers who have developed and adopted sound nutrient efficiency strategies - protecting their bottom lines as well as local and downstream water quality.

Positive stories can highlight  agriculture's role in contributing to water quality solutions, such as those associated with high nutrient loads in the Mississippi River and the Gulf of Mexico hypoxic zone.

National agriculture and general media sources will have access to stories about our Upstream Heroes.